was commissioned by a national developer to prepare a master plan for a
“festival marketplace” retail center along the Kansas
River. The plan combined
the adaptive reuse of existing industrial and commercial properties with
new-build development for a viable contemporary use.
In total, a
210,000 square foot retail complex would bring together specialty retail,
restaurants and entertainment enterprises to the Lawrence community is a unique
riverfront location, immediately adjacent to City Hall and at the north end of
Massachusetts Street, the main commercial street of downtown Lawrence.
the master plan was not implemented as envisioned by CP&A, the attention
and notoriety the plan created within the Lawrence community was not without
positive results. In less than ten
years, a multi-story riverfront retail shopping center with an adjacent hotel
and parking structure was constructed.
CP&A’s master plan laid the groundwork and provided the vision for
this project to be accomplished.